Thursday, October 29, 2009

Building a Spectacle

Exposure NY's set designer, Stefan Beckman, has been designing sets since his Texas high school days. He is now responsible for conceptualizing and creating some of the most visually imaginative and inspiring sets including Chanel ad campaigns, the award winning* Vanity Fair cover with Tina Fey, and Marc Jacobs' popular runway shows.


Fashionair.com made a video documenting the creative process that Stefan goes through to build Marc Jacobs' Spring 2009 RTW Show. Marc Jacobs is famous for making his shows a spectacle, and in this video, Stefan says that he creates "spectacles that make sense" and it's all about "connecting the audience with the collection".

Click here to see the video





*2009 ASME award for Best Entertainment and Celebrity Magazine Cover

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